Mad Men Joan Holloway

Christina Hendricks

Actress

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ME

Christina Rene Hendricks (born May 3, 1975) is an English-American actress known for her role as Joan Holloway in the AMC cable television series Mad Men, and as Saffron in Fox's short-lived series Firefly. A poll of female readers taken by Esquire magazine named Hendricks "the sexiest woman in the world."

British Equalities Minister Lynne Featherstone praised Hendricks' hourglass figure as an ideal shape for women, saying "Christina Hendricks is absolutely fabulous... We need more of these role models. There is such a sensation when there is a curvy role model. It shouldn't be so unusual." Hendricks commented in September 2010 that the media is too focused on women's bodies and not their actual talents, "I was working my butt off on the show [Mad Men] and then all anyone was talking about was my body." A study by the British Association of Aesthetic Plastic Surgeons attributed a 10% rise in 2010 of the number of British women receiving breast augmentation surgery in part to Hendricks' influence

Esquire appeared, for the first time, in October 1933. Founded and edited by David A. Smart, Henry L. Jackson (who was killed in the crash of United Airlines Flight 624) and Arnold Gingrich. It later transformed itself into a more refined periodical with an emphasis on men's fashion and contributions by Ernest Hemingway and F. Scott Fitzgerald. In the 1940s, the popularity of the Petty Girls and Vargas Girls provided a circulation boost. In the 1960s, Esquire helped pioneer the trend of New Journalism by publishing such writers as Norman Mailer, Tim O'Brien, John Sack, Gay Talese, Tom Wolfe and Terry Southern. In August of 1969, Esquire published Normand Poirier's piece, An American Atrocity, one of the first reports of American atrocities committed against Vietnamese civilians. Under Harold Hayes, who ran it from 1961 to 1973, it became as distinctive as its oversized pages. The magazine shrank to the conventional 8x11 inches in 1971. The magazine was sold by the original owners to Clay Felker in 1977, who sold it to the 13-30 Corporation, a Tennessee publisher, two years later. During this time New York Woman magazine was launched as something of a spinoff version of Esquire aimed at female audience. 13-30 split up in 1986, and Esquire was sold to Hearst at the end of the year, with New York Woman going its separate way to American Express Publishing.